We can reach meaningful differences through the process of seeing, thinking, acting, and creating things and the world differently.
The Innovation Lab connects the performance at the corporate field with the latest management theories through systematic integration of mindsets, techniques, tools and methodologies for innovation.
Corporate innovation journey companion at all stages
The Innovation Lab is your partner on the innovation journey. We have helped companies to change through hundreds of workshops and coachings for over 10 years.
Based on workshops, coaching, and online service that contribute to performance creation in all stages of the life cycle, from creative concept development to market validation and pivoting, business model design and diagnosis and verification, economic analysis, platform transformation and ecosystem design, and horizontal/vertical expansion We provide innovative solutions.
Pretotype (Market Validation and Customer Development)
Highest level of business innovation professional coaches
Business innovation coaching is different from general human-centered leadership coaching and business coaching because it is based on the direct purpose of achieving business results.
We are a group of leading experts on innovation of more than 20 people, but we always understand that the best answer is born in interaction with the coachees.
We aim for coaching to help the beneficiaries of coaching find answers and goals on their own from the driver's seat by asking appropriate questions rather than providing one-way answers like consulting.
In the course of operating the innovation program that has been running for over 10 years, there have already been more than 100 innovation toolkits and frameworks that were developed and actively used today to support the entire cycle of corporate innovation activities.
Toolkits and frameworks are, in their own right, a means to facilitate innovation activities, and are good tools to help entrepreneurs or innovators quickly acquire new perspectives and learn by internalizing templates of thinking.
Operation of advanced corporate innovation programs
We are operating a highly specialized corporate innovation program that helps Korea's leading companies to explore and pioneer new markets.
Deep Innovation Program: A program to explore four growth trajectories to solve corporate growth problems amid rapid market changes in the corporate environment ► DI Program Proposal
(Systematic) Innovation How-To Program : New product and new business planning job development program for companies for creative personal development in the era of the 4th industrial revolution ► IH Program Proposal
High-speed business diagnosis • Industry diagnosis reporting
Based on numerous corporate coaching and many years of research experience, we provide a multi-dimensional representation of the current state of companies and industries in an algorithmic way, providing diagnosis and abbreviated prescriptions.
When a team leader who wants to receive a business diagnosis responds to the 10-minute questionnaire, a four-page professional analysis report is provided in PDF format that allows you to grasp the current status in three dimensions.
We welcome inquiries from startup incubators and in-house venture support organizations.
Business Model ZEN is a customer-oriented innovation solution brand starting from Why, launched in 2013.
We explore the essence of business while maintaining simplicity, balance, and integrity. In addition, it enables product innovation and business model innovation through the Holistic View, Customer Centered, and Assumption Testing Approach.